ASTHANA has truly made significant strides in revolutionizing banking services in regions spanning West Bengal, the North East, Rajasthan, and the Andaman and Nicobar Islands. With a customer base exceeding 33 lakh across 31 districts, “ASTHANA” has demonstrated its commitment to bringing banking closer to people's lives.
The rebranding to Asthana Rural Development and Services Pvt Ltd signifies a broader vision and a renewed dedication to customer service. The launch of the new website, www.asthanabc.com, marks a significant step towards providing a more comprehensive and accessible banking experience. By empowering customer service point operators with advanced tools, ASTHANA aims to elevate the level of service offered to its customers.
Moreover, being recognized as a Finance Technology Startup underscores ASTHANA's” commitment to innovation and staying ahead in the dynamic landscape of banking and finance. This recognition reflects “ASTHANA's” readiness to embrace new technologies and methodologies to better serve its customers.
In essence, “ASTHANA's” mission to "HELP THOUSAND OF LIVES TO STAND OUT BETTER” encapsulates its overarching goal of empowering communities through accessible and innovative banking solutions. Rating agency care gives BB(A4+) rating to us. As ASTHANA continues to evolve and grow, it remains dedicated to driving positive change and fostering financial inclusion across diverse regions.
